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Emerging Trends and Impacts: A Bibliographic Analysis of Generative AI in Marketing

Proceedings

Emerging Trends and Impacts: A Bibliographic Analysis of Generative AI in Marketing

Proceedings

Cite this:
ALBU, O., CIUREA, I., DUȚĂ, R., & BELLINI, F. (2024). Emerging Trends and Impacts: A Bibliographic Analysis of Generative AI in Marketing. In Proceedings of the International Conference on Economics and Social Sciences. The International Conference on Economics and Social Sciences. Editura ASE. https://doi.org/10.24818/icess/2024/084

084 Emerging Trends and Impacts A Bibliographic Analysis of Generative AI in Marketing 972-984

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The 9th ICESS
18-19 June 2026

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